Digital Upskilling & Strategy Workshops
Upskilling and strategy facilitation
Are you interested in either upskilling your team to ensure that they are up to date and have the skills they need to deliver on your digital marketing program? Or do you need help to develop the strategy or action plan, along with a practical implementation process?
Digital Marketing Upskilling Workshops
- Supplement your teams expertise with deep digital strategy experience
- Train and support your team’s skills and knowledge to align with the latest digital tactics and trends, as well as your digital strategy.
- Training is customised to incorporate your internal processes and skill set to provide you with practical and hands on how-to sessions.
- Covering multi-channel topics across search, social media, paid promotion, content planning and more.
- Access deep matter expertise and fresh thinking that can be used to help refine and upskill your team.
The training is responsive to your business’s exsiting skillset and is designed to give them the skills necessary to implement your digital strategy for maximum impact.
Areas that we cover are:
- Social media, in particular tactics, content and measurement
- Content planning, ideation and creation for search and thought leadership
- Funnel creation and optimising with the right technology platforms
- Paid promotion management, including strategy, ad structures, budget optimisation and creative.
Request a list of our current workshop menu or call to discuss tailoring content to meet your needs.
Digital Strategy & Planning Sessions
We work with your team to develop the best approach to digital to achieve your business KPIs’. Each workshop is designed based around your business and the outcome that you want to achieve. Our strategy sessions will achieve the following:
- Clear direction and outcomes
The workshop will allow us to arrive at a clear strategic direction that reflects your audience’s digital behavior and how best to leverage this to achieve your business goals. - Documented actions aligned to the strategy session goals. Following the workshop, we will clearly articulate the strategy and devleop a detailed tactical action plan.